As a restaurateur, you will have a lot of competition regardless of your location or type of restaurant. This is because the restaurant industry is a dominant factor of the UK and is highly populated with a significant number of established franchises. As a newcomer in the restau¬rant industry, you will have fierce competition which means that you will struggle to generate a profit.

As an up and coming restaurant, it is crucial for you to be able to build a loyal customer base. This is because during the first year, you will be relying on repeat purchases in order to generate a sufficient profit. As a restaurateur, it is vital for you to understand your customer's needs and ex-pectations. If you do not understand your customer's needs, you will struggle to survive. This detailed guide will give you all the information you need to run a successful restaurant.